Kimberly Loessberg
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Portrait of Kimberly Loessberg
A Harvard-trained leader, storyteller, and analyst in one.
SENIOR CONTENT & EDITORIAL DIRECTOR

I help mission-driven brands reach more people, win their trust, earn their business, and keep them coming back.

Ten years across media, digital product, and health and wellness content, including three years directly managing teams. I lead the strategy, the team, and the measurement that connects content to growth.

How I make content work hard — with receipts.

What I do

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How I do it

5 methods for driving results. Choose one to see how I do it.

Note: Key results come from group efforts. I choose excellent teams, cultivate them, and can build this same system for yours.

Content direction Content management Creative direction Editorial Content creation Health and wellness content Recipe and nutrition content AI-assisted workflows Certified holistic health coach Branding Digital media Project management Influencer strategy Leadership and team cultivation Asana Claude WordPress Adobe Creative Suite Microsoft Office Suite
Conversion-focused placement and copy Brand storytelling that builds trust Team workflow and productivity training Brand guidelines that scale Editorial standards and voice Tracking that ties content to revenue Timely, audience-first email campaigns Audience research and segmentation Content audits that surface growth gaps Data-informed editorial planning
Multi-day reading plans Proposals Pitch decks Devotionals Creative briefs Content audits Blogs and SEO articles MLA and Chicago style Asana scrum Daily scrum Food photography Impact reports SEO healing recipes Small group Strategy reports Facebook group Sermons and talks Websites Press releases Editing and photography
10M+ views as an independent content lead $160K–$220K monthly revenue at a start-up $103K+ in app revenue, newly tracked 150+ assets still in use after 8 years $64K in new app donations (2026) 65% growth in new app logins 3,486% growth in Bible plan completions ~20% audience growth from 1,000+ assets Executive analytics dashboard #1 in Asana for the year 120+ hours a quarter saved in a 20,000+ asset library Devotionals ranked top 1–3 monthly Featured in BuzzFeed, Medium, Popular Science, Thought Catalog
Influencer campaign Film launch: biblical documentary Film launch: historical documentary App launch Podcast launches Meal delivery Film launch: investigative biblical documentary Package redesign Creative guidelines audit Digital Asset Management project

With a Harvard education

Kimberly reading at a table in Harvard's Widener Library, with a notebook beside her
Widener Library, Harvard University, Cambridge MA

Harvard
Bachelor of Liberal Arts in Extension Studies, Creative Writing.
Cum laude, 2024.
Dean's List
Academic Achievement Award.
Professional Communications
Certificate associated with Harvard University 

Numbers tell a story. Stories move people.

I choose passionate, compassionate, and excellent teams, and I'm always glad to compare notes with the people building them.

let's talk.

Say hello.

Podcasts, articles, and ideas worth a conversation. Ask me about:

  • Why AI will never replace human creativity — but it can help build better processes.
  • The defense of slow, deep work for greater impact.
  • Health and fitness in the Christian world.
  • Building teams through empathy and the right tools.
Say hello on LinkedIn →